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Sunday, February 22, 2009

Score One for Local Station Owners


John Fuller's Red Wolf Broadcasting - the company I work for at WBMW - made some big waves in the radio industry last week with a deal to purchase Hartford's 50,000 watt alternative rocker WURH. SEE THE STORY HERE. "fm104one" covers most of Connecticut and can be heard loud and clear into western Massachusetts. A radio station sale is historically nothing unusual, but broadcasting is anything but business as usual these days. With so many independent owners having sold out to the big conglomerates - and the big media companies now under serious mountains of debt - the story of John Fuller's deal is exceptional. In an era of declining advertising revenues and massive layoffs nationwide, the Red Wolf acquisition is a step in the other direction. If you remain in decent financial shape, this can be a time of opportunity. John understands this and is not afraid to take an informed chance. How will this new 800-pound gorilla in the room (in the next market over, anyway) affect our Ledyard, CT operation? John told me it will be exciting, to which I responded that working for him has always been that. He has a real pro with VP/programming Brian Ram, and one of the best staffs I've ever worked with. Will I end up back in Hartford radio? I'm comfortable with my spot on the Soft Rock 106.5 Wakeup Club, but who knows what change will bring?

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